HDFC ERGO partners with WhatsApp

Business MInutes

HDFC ERGO General Insurance Company, a leading general insurance company of India, has partnered with Meta Platforms, Inc. (Meta) for WhatsApp Business, to launch a new feature allowing customers to renew their break-in motor insurance policies through WhatsApp without downloading an app.

Speaking about this breakthrough new feature, Parthanil Ghosh, President – Retail Business, HDFC ERGO General Insurance Company said, “As part of the digital-first and customer-centric approach, HDFC ERGO has been at the forefront of adopting new technologies to provide a seamless and convenient solution to its customers at every touch point. Given that WhatsApp is one of the most popular messaging apps with extensive reach, we are delighted to partner with Meta to drive insurance penetration and financial inclusion in India. We are confident that our new innovative feature will bring agility to the motor insurance space and provide ubiquitous and on-demand vehicle self-inspection service to help last-mile customers enjoy a superior customer experience.”



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