Isha’s Cauvery Calling to Enable Planting of 5,00,000 Trees in Madurai

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This year, Isha's Cauvery Calling movement will enable the planting of 500,000 saplings in agricultural lands in the Madurai district. Ahead of World Environment Day, the Honorable Tamil Nadu Minister of Commercial Taxes and Registration, Mr. P. Moorthy, planted the first sapling and distributed saplings to farmers at today's inaugural event in Madurai (June 1, 2024). Notably, last year, Cauvery Calling facilitated the planting of 478,543 trees in the Madurai district.

Isha's Cauvery Calling initiative aims to plant 12.1 million trees in Tamil Nadu during the fiscal year 2024-25. Marking World Environment Day, these inaugural ceremonies are taking place in every district of Tamil Nadu.

In this context, the inaugural event in the Madurai district took place at Mahatma Gandhi School located in Alagarkovil. The event was graced by Minister Mr. P. Moorthy, who planted the first sapling and delivered a special address. Additionally, Sholavandan MLA Mr. A. Venkatesan and Mahatma Montessori School administrators Mr. Karthik and Mrs. Hamsa Priya also participated as special guests.

In his speech, Minister Mr. P. Moorthy said, “In today's era, cultivating economically beneficial tree crops can yield much more income than traditional crops. Nurturing these saplings now will lead to significant future revenue. Additionally, planting these saplings in your homes and available spaces supports environmental sustainability.

Though this event may seem simple, it is highly beneficial. I extend my best wishes for its success, considering our current situation and future.”

Hundreds of students, farmers, and Isha volunteers participated in the event. Notably, last year alone, the movement facilitated the planting of 478,543 trees in Madurai district and 11 million trees across Tamil Nadu on agricultural lands.

Launched in 2019, the Cauvery Calling movement aims to restore the Cauvery River by increasing green cover in the Cauvery basin areas of Tamil Nadu and Karnataka. The initiative promotes tree-based agriculture on farmlands, which improves soil quality, enhances water retention capacity, and increases farmers' incomes.

The movement offers free technical assistance to farmers for planting and maintaining trees.

Cauvery Calling personnel visit farmlands to provide advice on selecting tree species suitable for the soil, water management, weed management, and intercropping. For further information and sapling requirements, farmers can contact 80009 80009.

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