Steelcase partners with Imageicon to open new outlet in Coimbatore

Business MInutes

Steelcase, the global leader in office furniture, is thrilled to announce the grand opening of its highly anticipated showroom in Coimbatore through its partnership with Imageicon. This new showroom at Imageicon, Coimbatore will showcase the brand's best-selling seating collection, offering a first-hand experience of the future of workplace comfort and design.

The inaugural event will take place on 29 January 2024, and will be a celebration of innovation, wellbeing and ergonomic excellence. The showroom will provide a platform for professionals, architects and designers to immerse themselves in Steelcase's signature blend of form and function. With a focus on enhancing workplace wellbeing and productivity, the Steelcase seating collection is set to revolutionise the way people work, collaborate, and thrive in their office environments.

"We are delighted to introduce our unparalleled seating collection to the vibrant city of Coimbatore," said Mr. Tirthankar Basu, managing director of Steelcase SAARC. "This showroom represents our commitment to help people do their best work by creating places that work better. We invite the community to experience the future of seating first hand and explore the endless possibilities for creating inspiring workspaces."

Imageicon's CEO, Dr.Suresh Babu Rangasamy said, "the grand opening of the Coimbatore showroom marks an exciting chapter for us. Our partnership with Steelcase aims to inspire and empower organizations to create exceptional work environments that foster creativity, collaboration, and wellbeing."

The launch event will feature exclusive guided tours of the showroom, allowing guests to interact with Steelcase's expert team and gain insights into the design philosophy and human-centred research behind each seating innovation. Attendees will have the opportunity to test the comfort, functionality, and aesthetic appeal of the seating collection, as well as the wide portfolio of Steelcase solutions, while networking with industry professionals and design enthusiasts.


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