“At Oakley, we are thrilled to strengthen our partnership with Rohit Sharma and unveil the latest chapter of our ‘Be Who You Are’ campaign. Oakley believes in highlighting both the human side, as well as the sporting side, shining a spotlight not only on the athlete’s talent but also on their role as a leader and positive role model for future generations.” said Sahil Jandial, Senior Brand Business Manager, Oakley India.
The ad campaign for Oakley has been conceptualized by Brandmovers India. Suvajyoti Ghosh, MD & Chief Creative Officer, Brandmovers India, shared, “In our years of association with Rohit, we have watched him grow and thrive to become one of the most successful athletes in the world. His accomplishments are as great and as many as they are hard-earned – he is an inspiration and that is how we wished to portray him for our campaign this year.”
For more information on Oakley, please visit: Oakley.com