Citroën brand, under Stellantis India, continues to rapidly expand its presence in key markets with the launch of three new touchpoints in Tamil Nadu taking its presence to all leading markets in Tamil Nadu. This latest expansion strengthens Citroën’s commitment to delivering innovative and customer-centric automotive experiences in India.
Speaking at the inaugurations, Shishir Mishra, Brand Director - Citroën India, said, “Tamil Nadu is home to Citroën and an extremely important market. We are excited to expand our network in the state with the new Citroën dealership in Tirunelveli and two Stellantis Brand Houses in Madurai and Trichy. Our focus is on providing customers with an effortless and premium ownership experience, supported by our innovative product lineup, advanced digital ecosystem, and best-in-class aftersales service.”
As part of Stellantis’ vision for an enhanced customer experience, the new dealerships are equipped with a range of services. The Trichy Brand House operates as a 3S facility, while the Madurai Brand House offers 1S+2S services (sales, service, and spare parts). The Citroën dealership in Tirunelveli is a full 3S facility, ensuring that customers receive comprehensive support, from sales to aftersales service. Customers will have access to the entire Citroën range, including the C5, C3, eC3, Aircross, and Basalt, while Stellantis Brand Houses will also feature the line up from the Jeep brand making them the facilities with widest range of SUVs