The All-India Council for Technical Education (AICTE) and OPPO India, today kicked off the second leg of the ‘Generation Green’ campaign with a nationwide electronic-waste awareness drive (e-waste) at Ramjas College, University of Delhi. With this, the college becomes the first ‘Eco-Conscious Champion Institute’ under the programme.
As part of the first leg, OPPO India and AICTE promoted green skills among youth by offering internships across colleges in India. More than 9,000 students from over 1,400 institutions applied for these internships, and 5,000 were selected. These students are now engaged in hands-on sustainability activities such as awareness sessions, E-surveys, Green Day celebrations, etc.
The second leg educates youth about the increasing challenge of electronic waste management, such as discarded wires, mobile phones, chargers, batteries, etc. and the need for effective disposal for a sustainable future. Dr Anil Sahasrabudhe, Chairperson of the National Education Technology Forum (NETF), graced the launch ceremony as the Chief Guest. Also present at the occasion were Mr Rakesh Bhardwaj, Head of Public Affairs at OPPO India and Prof Ajay Kumar Arora, Principal of Ramjas College, University of Delhi among other dignitaries. During the two-day programme, students from various societies—such as the Literary Society, Dancing Society, Music Society, Photography Society, Quiz Society, Fine Arts Society, and more—will be engaged in a diverse range of activities.
"We are honoured that Ramjas College has been chosen to launch the second leg of OPPO India’s ‘Generation Green’ campaign. As an institution deeply committed to sustainability, we have continuously strived to integrate eco-friendly practices into our campus culture. This collaboration perfectly aligns with our vision of fostering environmental responsibility among the youth. By empowering our students and the youth of India to address the pressing issue of e-waste, we are taking a significant step toward creating a cleaner, greener future. We are proud to lead this initiative and serve as the first Eco-Conscious Champion Institute in this nationwide drive,” said Prof. Ajay Kumar Arora, Principal, Ramjas College, University of Delhi.
The National Institutional Ranking Framework (NIRF) 2025 is expected to introduce a new Sustainability Rankings category that will assess institutions on environmental sustainability, energy efficiency, and green campus initiatives. The Generation Green campaign aids institutions in enhancing their sustainability efforts.