1xBat Sporting Lines, the sports news portal has announced that it will continue its partnership with the Tamil Thalaivas club. The brand will become the team's title sponsor for the Pro Kabaddi League 11th season, beginning on October 18, 2024. Due to the signed agreement, the 1xBat logo will appear on the club's playing and training jerseys for the second year.
The 1XBat brand will also be present at the Tamil Thalaivas home stadium, on its social media, and in collaborative promos. The extended partnership includes comprehensive coverage of the Pro Kabaddi League events on 1xBat. The agreement aims to popularize kabaddi among young people and strengthen 1xBat's position in India. Tamil Thalaivas was founded in 2017 in Chennai, Tamil Nadu.
For the first three Pro Kabaddi League seasons, former India national team captain Ajay Thakur, who won the 2014 Asian Games and the 2016 Kabaddi World Cup, played in the squad. In the new season, the squad with star captain Sagar Rathee is set to reach the playoffs and achieve the best result in history