Lexus India enthralled its audience at the Bharat Mobility Global Expo 2025 with its future forward products that will redefine luxury and offer unparallelled driving experiences to its guests. Stepping in to an era of sustainable mobility and distinct experiences, Lexus’ exhibits at the expo showcased its lineup under its vision of ‘Making Luxury Personal’.
Lexus is dedicated to reimagining the future of mobility through a multi-pathway approach to electrification and sustainability, while reinforcing its core values of being Authentic, Refined, Omotenashi, Engaging, and Imaginative. Aligning with multi-pathway approach, the pavilion at Hall 5, Bharat Mandapam featured three distinct zones namely the Future zone, Lifestyle zone and Hybrid zone, offering visitors an opportunity to explore the future where luxury is compassionate, engaging and deeply personal.
Lifestyle Zone:
Born from the commitment to coexistence and sustainability, Lexus presented the Overtrail Project. This initiative aims to stoke the adventurous spirit, fostering a celebration of nature, captured through the artistry of the vehicles.
Lexus NX 350h Overtrail: Designed to enrich the outdoor lifestyle and driving experience, the NX 350h Overtrail inspires customers around the world to explore nature. This versatile Urban SUV delivers uncompromising performance and comfort.