ZOY, a holistic menstrual and feminine health care brand, announced that actor, wellness advocate, and entrepreneur Samantha Ruth Prabhu has joined as Co-Founder, alongside founder Maheshwari Moorthy. Together, they aim to transform the menstrual care category by introducing clean, sustainable, and healing-based solutions that prioritize women’s wellness.
ZOY offers a range of products that combine health and sustainability, including Medicated Strip Sanitary Napkins with nine health benefits, Herbal Strip Sanitary Napkins infused with seven potent herbs, India’s first Snow Lotus Therapy Pad for hormonal balance and PCOS support, and eco-friendly menstrual solutions such as reusable period panties and menstrual cups.
Speaking on the partnership, Maheshwari Moorthy, Founder of ZOY, said, “ZOY was born from the belief that menstrual health should never be compromised. For decades, women have been using products harmful to their well-being. At ZOY, we’re changing that narrative by creating safe and wellness-driven menstrual solutions. Having Samantha join us strengthens our mission with her authenticity and commitment to holistic living.”
Samantha Ruth Prabhu, Co-Founder of ZOY, added, “Wellness has always been central to my journey. Partnering with ZOY is about empowering women to make informed, healthier choices about their bodies. This is not just menstrual care—it’s a movement toward redefining women’s health through toxin-free, holistic solutions.”