Leading investment services provider HDFC securities’ flat pricing equity broking app has announced the addition of over 1 lakh customers in January 2024. The flat price broking app launched in September 2023 currently has a total of over 3 lakh customers on its platform. HDFC SKY is a one-stop-shop platform for all investment needs - Equity, MF, Global investing, and more.
Speaking on the milestone, Mr. Dhiraj Relli, Managing Director& Chief Executive Officer, HDFC securities said, “We at HDFC securities are committed to helping our customers in their investment and wealth creation journey. We are offering a simple yet effective investment platform with cutting-edge research backed by our experienced team. We are thrilled to achieve this milestone, the development reflects the customers' trust in the HDFC brand”.
Mr. Sandeep Bhardwaj, Chief Operating and Digital Officer at HDFC securities, said, “We are excited about the initial traction and response HDFC Sky has received. It offers a comprehensive suite of features, including an all-in-one app for various asset classes, free in-house research, and a dedicated MTF ecosystem with competitive pricing. Our latest fintech offering is an innovative and trustworthy platform to help our valuable customers in their investment journey. We will continue to refine the user experience, expand investment options, and leverage the power of technology to make investing even more accessible.