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ORRA unveiling its latest collection Aekta - The Wedding Collection

ORRA, the leading diamond jewellery brand in India, is relaunching and inaugurating the ORRA store in Madurai, Tamil Nadu. Strategically positioned in a well-connected area, the showroom covers a vast 3072 square feet, symbolizing ORRA's dedication to expanding its retail presence in the South Market. 

Showcasing the latest diamond jewellery collections, notably featuring the exclusive 73-faceted ORRA Crown Star diamond. The store is designed with comfortable seating and modern interiors and two bridal lounges all contributing to an elevated shopping experience.  As part of the relaunch celebration, ORRA will offer exclusive inaugural discounts, special offers and exclusive bridal lounge for customers visiting the new store.

Mr. Dipu Mehta, Managing Director of ORRA, expressed excitement about the Madurai store relaunch, stating, "We are thrilled to announce the relaunch of our store in Madurai, Tamil Nadu. Unveiling our newest collections, including the opulent 'Aekta' - The Wedding Collection. The collection encompasses three unique concepts with a blend of tradition and luxury. ‘The Emerald Story’ features exquisite sets with various jewellery pieces. The classic ‘All Diamond Spread Story’ features attractive diamond jewellery sets with green and red gemstones. ‘The South Style Story’ has traditional diamond panchalada and harams and layered necklaces to complete the look. Alongside this we have our other extravagant lines such as the Astra Collection, Desired Collection, and Platinum Collection".

Featured among these collections is ORRA's exquisite all-in-one box set, meticulously designed to captivate hearts on special occasions. This enchanting set comprises a stunning pendant and matching earrings, making it the ideal gift for birthdays, anniversaries, and the much-anticipated Valentine's Day.  ORRA's commitment to craftsmanship and elegance is beautifully showcased through their collections, ensuring that every piece tells a unique story of love and celebration. ORRA is known for providing 100% certified jewellery with complimentary insurance and free lifetime maintenance. The brand offers a lifetime exchange, buyback, and a seven-day return policy for conflict-free diamonds. Additionally, ORRA provides a 6-month upgrade facility, and all its jewellery is BIS Hallmark Certified.

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