SBI Card ties up with Titan to launch Titan SBI Card

Business MInutes

SBI Card, India’s largest pure-play credit card issuer, in partnership with Titan Company Limited, a leading player in the jewellery, watches, eyewear and ethnic wear categories, has launched Titan SBI Card. The one-of-its-kind shopping credit card is designed for addressing the consumers’ aspirational spending needs. Titan SBI Card offers accelerated benefits on spends across varied lifestyle categories. With features that include cashbacks, Titan gift vouchers and Reward Points, cardholders can avail exclusive benefits of over INR 2,00,000 worth per annum. One can enroll for the card in a completely digital manner via SBI Card SPRINT by visiting SBI Card website or Titan stores. 

Titan SBI Card, an industry-first co-brand card, offers thoughtfully curated benefits on high value spend categories such as jewellery, watches, and eyewear. The card offers 7.5% cashback on Titan in watches category; Taneira in women ethnic wear category; Titan EyePlus in eyewear category; and other non-jewellery Titan brands. The card which is also a first of its kind in the jewellery sector ensures that jewellery shopping becomes an exciting and an equally rewarding affair for customers. Cardholders are eligible for 5% cashback when they shop using Titan SBI Card from Mia, Caratlane, and Zoya across their offline and online stores. Additionally, upon shopping from Tanishq, they get Titan gift vouchers worth 3% value of the spends.

Speaking on the launch Mr. Abhijit Chakravorty, MD & CEO, SBI Card said, “There is a growing propensity of Indian consumers towards aspirational lifestyle and products. We are delighted to introduce Titan SBI Card, a specialised credit card that caters to the lifestyle spending needs of our customers. This launch holds great significance for us since it also marks the start of our partnership with Titan, a giant in the premium retail category. We hope our customers will appreciate this new addition to our already robust premium portfolio and leverage it to derive maximum benefits as they spend through it.”

Titan SBI Card is packed with many spend-based milestone benefits as well. Cardholders are eligible for spend-based fee reversal upon reaching an annual spends milestone of INR 3 lakh during a card membership year. As the cardholders’ cross annual spends milestones of INR 5 lakh and INR 10 lakh, they are eligible for gift vouchers worth INR 5,000 and INR 10,000 respectively of any Titan brand. The joining and annual renewal fee of the card is INR 2,999 plus applicable taxes. The contactless card is available on RuPay as well as VISA payment platforms. 

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