RedBus launches full-fledged bus ticket booking services in Tamil on Puthandu

Business MInutes

RedBus, the world’s largest online bus ticketing platform, has announced the rollout of its comprehensive services in the Tamil language, targeting an extensive Tamil-speaking user base in the state of Tamil Nadu and across the country. This launch on Puthandu reflects redBus's ongoing efforts to enhance accessibility and user experience in key regional markets. 

Speaking on the launch, Saurabh Shakya, Head of Product at redBus said "Introducing our services in Tamil, one of the most widely spoken languages in India, represents a pivotal step in redBus's commitment to linguistic inclusivity and regional accessibility, especially for customers from smaller towns and rural areas. This move signifies our dedication to offering a seamless bus ticketing experience tailored to diverse linguistic preferences and we believe this not only enhances convenience, but also reflects our broader vision of empowering travelers to plan and book their journeys in their native language."

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