Wipro Consumer Care and Lighting has launched a new TVC for its dishwash gel brand Giffy, featuring iconic South Indian actors Sathyaraj and Ramya Krishnan. Titled ‘Dishwash ka Baahubali’, the cinematic ad transforms everyday dishwashing into an entertaining battle against tough kitchen grease, highlighting Giffy's powerful cleaning action.
In the ad, Sathyaraj transitions from a calm chef to a kitchen warrior, while Ramya Krishnan brings her signature presence and authority to the scene. Together, they combat stubborn grease with the help of Giffy, positioning it as a reliable and powerful ally in Indian households. Giffy’s upgraded formula with turbo boosters removes grease 50% more effectively than other leading dishwashing liquids.
Available in three refreshing variants — Lemon, Green Lime, and Enzymes — Giffy leaves utensils sparkling and kitchens smelling fresh. It is sold in 750ml bottles (₹205) and 2L refill packs (₹420), and can be purchased at local retail stores and online platforms like Amazon, Flipkart, Big Basket, and Jio Mart. For a limited time, customers can enjoy up to 50% discount on all SKUs.