Capri Global Capital Ltd. (CGCL), a leading diversified non-banking financial company (NBFC), has announced actor and entrepreneur Nayanthara as the new Brand Ambassador for Capri Loans, marking a significant step in the company’s expansion strategy across South India.
The association strengthens Capri Loans’ efforts to build a trusted and locally relevant financial services brand. Nayanthara joins actor Pankaj Tripathi, who continues as the company’s Brand Ambassador, with the duo representing Capri Loans’ commitment to reaching customers across diverse regions and communities.
Speaking on the announcement, Rajesh Sharma, Managing Director, Capri Global Capital Limited, said the company believes every financial journey begins with trust. As Capri Loans expands its footprint, the focus remains on creating meaningful customer relationships and supporting their financial aspirations. He added that Nayanthara’s credibility, resilience and widespread appeal make her a natural choice to represent the brand.
Sharing her thoughts on the partnership, Nayanthara said she was delighted to associate with Capri Loans, a company dedicated to making financial services more accessible. She noted that the brand’s emphasis on trust, integrity and customer empowerment aligns with her own values and expressed confidence that the partnership would help inspire more people to pursue their financial goals.
With South India emerging as one of the country’s fastest-growing economic regions, driven by thriving MSMEs and rising demand for formal credit, Capri Loans sees immense opportunity to strengthen its presence. The company believes Nayanthara’s strong connect with audiences across the region will enhance brand visibility, deepen customer engagement and reinforce Capri Loans’ position as a dependable financial partner for millions of aspiring Indians.