During periods, the fear of leakage is one of the biggest concerns women face, leading them to constantly check their pads through the day. To address this, Stayfree®, India's leading menstrual hygiene brand launches its upgraded Stayfree® Secure XL. The improved Stayfree Secure XL provides Double Protection upto 12 hours due to its ‘Double Leak Lock’ technology, where the outer barrier acts as a ‘Pad Change Alert’, a pioneering innovation in the category. With the upgraded Stayfree Secure XL, the brand empowers women to manage their periods with confidence and provide improved comfort like never before!
Backed by rigorous consumer research and validation, Stayfree Secure XL not only advances the feminine hygiene category but furthers the brand’s commitment to provide women with ‘comfortable protection’ to be in better control of their day. In fact, consumer studies and testing of the Stayfree Secure XL revealed that 100% of women agreed to like the upgraded product.
Double Protection with Stayfree® Secure XL: How does Double Lock Technology work
● First Lock: When blood is at the inner barrier - You’re fine!
● Second Lock: When outer barrier starts turning red - it’s time to change the pad.
Supriya Srinivasa, Marketing Director, Stayfree India said “Periods not only come with physical discomfort but also with significant mental load that women carry worrying about access to toilets, the constant calculations of having enough pads, having to make alternate plans, among many others. At Stayfree, we understand this reality and are constantly working to improve their period experience. This is where Stayfree Secure XL’s product upgrade comes in. It is designed to ease one of her key tensions of 'when is it time to change the pad?'. With its “Pad Change Alert” feature, Stayfree Secure XL gives Double Protection1 for upto 12hrs by leveraging the brand’s patented Leak lock technology, so women can focus more on themselves and their day”