Minister White, the premium men’s traditional wear brand from OTTO Clothing Pvt. Ltd., has marked a significant retail milestone with the grand launch of its 70th store across India and 42nd store in Tamil Nadu. The new outlet is the brand’s second store in Coimbatore.
The store was inaugurated by Mr. Pothiraj, Managing Director, OTTO Clothing Pvt. Ltd., 1st Purchase by Advocate. Lakshmanan Visalatchi and in the presence of distinguished Guest Mr Paramasivam, HRNC chairman, Balathandayuthapani - Kovil, also with industry leaders, well-wishers and customers.
The new outlet offers a premium selection of dhotis, panchakachams, ready-to-wear dhotis, traditional shirts, wedding collections, premium fabrics and accessories, bringing together Indian heritage and contemporary styling.
Mr. Pothiraj, Managing Director, OTTO Clothing Pvt. Ltd., said: “Reaching 70 Minister White stores and opening our second outlet in Coimbatore is a proud milestone. Coimbatore has a strong appreciation for tradition, quality and premium fashion, and we are delighted to bring our distinctive collections closer to customers here. This growth is a reflection of the trust and support we continue to receive.”
Ms. Varsha Pothy, Chief Business Officer, OTTO Clothing Pvt. Ltd., added: “The second Minister White store in Coimbatore marks an exciting step in our journey. We look forward to offering customers a wider choice of premium traditional wear and creating a shopping experience that celebrates both heritage and contemporary elegance.”
The launch strengthens Minister White’s presence in Tamil Nadu and supports its vision of becoming a leading premium destination for traditional menswear across India.

