BookMyShow Stream partners with VROTT Studios

Business MInutes

BookMyShow Stream, India’s largest home-grown Transaction-Video-On-Demand (TVOD) streaming platform has been leading the mantle since its launch in 2021 and growing the category through an extensive catalogue of bespoke global entertainers coupled with the ease of convenience of the ‘pay-per-view’ model that is driving fast adoption, far and wide. To cater to India’s multilingual and diverse audience and expand the horizon of content consumption though quality and premium additions to India’s watch-list, BookMyShow Stream, from the house of BookMyShow, India’s leading entertainment destination has partnered with VROTT, a subscription-based streaming platform to offer its most entertaining global titles dubbed in these native languages on the platform.

Speaking on the partnership with VROTT, Ashish Saksena, COO - Cinemas, BookMyShow, said, “Over the past few years, cinephiles are becoming highly content-focussed and language-agnostic, increasingly opting for international content whether subtitled or dubbed and available in local languages. The appetite and palate of the Indian consumer has grown and evolved to encompass global content across various genres, blurring geographies significantly. High-quality storytelling and production has been the holy grail of content that is most sought-after and garners highest interest levels always. At BookMyShow Stream, our focus has been on bridging this gap of availability of global content in India in a manner and format of convenience for the user, offering the choice of paying for exactly what one wants to watch, when he/she wants to watch it. Through our partnership with VROTT, we are delighted to widen our global content slate further to include intriguing international titles and make them available in native languages for a diverse and multilingual Indian audience. We continue to strive to deliver an unparalleled content viewing experience, elevating the standard of entertainment in India to new heights and enhance the TVOD experience for people across the country.”





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