Kallakurichi has just become home to a fresh new destination for footwear enthusiasts. India’s VKC has proudly launched its 24th ‘My VKC’ Exclusive Brand Outlet in Tamil Nadu, a first for the town and a significant milestone for the brand. The grand opening was attended by Mr.Rafeeque V, Director of India’s VKC, along with store ownersmarking a proud and memorable occasion.
My VKC is built on the idea of making global fashion accessible to India’s tier 2, tier 3 towns and rural regions where stylish, comfortable, and affordable footwear is a growing need. This new outlet in Kallakurichi brings that vision to life, offering residents access to a wide range of fashion-forward footwear without compromising on quality or cost.
The store houses an extensive lineup of India’s VKC power brands from VKC Pride, VKC Debon, GoodSpot, Eezy, Ja.May.Ka to Debongo catering to men, women, and children alike. Every collection is crafted for real-world comfort and contemporary style.
A major attraction is Go Planet D by Debongo, a pioneering initiative making waves as the world’s first fully sustainable and circular footwear brand. It’s more than just innovation — it’s a bold statement for India’s future in global fashion. With Go Planet D, even used footwear carries value, pushing the boundaries of sustainability and responsible fashion.
“We’re truly excited to bring ‘My VKC’ to Kallakurichi. It’s our 24th store in Tamil Nadu, and with every new outlet, we move closer to our dream of taking contemporary fashion to every corner of the country” said Mr. VKC Razak, Managing Director, India’s VKC.
VKC is also calling on aspiring entrepreneurs and business leaders to be a part of this expanding retail journey. To explore franchise opportunities with My VKC, interested individuals can contact the EBO team at 7095082077.