KreditBee, India’s leading online credit solution provider, continues to expand its reach across metros as well as Tier 2 and Tier 3 cities. With a current loan count of 5.59 crore the company serves a rapidly growing and diverse customer base nationwide.
Recently, the brand launched its latest Diwali campaign, ‘Har Tarakki Mein Saath’, showing how KreditBee continues to enable individuals and families to move ahead without compromise. In Tamil Nadu alone, the platform has disbursed over Rs. 10,000 crores across all products, serving over 57 lakh customers. The 25-34 age group represents the most active demographic, underscoring how young professionals are embracing digital credit to fuel upward mobility and achieve their aspirations.
“As India’s digital lending ecosystem matures, metro cities continue to lead the charge in adopting seamless, tech-driven credit solutions,” said Madhusudan E, Co-founder and CEO, KreditBee. “At KreditBee, we are proud to serve over 8 crore customers nationwide. The strong demand from metros reflects how young professionals and urban families are using digital credit responsibly to enhance their lifestyle, manage aspirations, and plan ahead for the future. As we continue to strengthen our presence, our focus remains on empowering individuals to achieve financial progress with confidence and convenience.”
The brand’s campaign is designed to connect with consumers through relatable humour over the theme of festive aspirations. The campaign underscores KreditBee’s role as a trusted financial partner, empowering families to upgrade their lifestyle, take meaningful steps toward achieving their dreams, and celebrate without compromise. It features KreditBee’s personal loan, two-wheeler, and business loan offerings, showing how these products support customers in meeting their financial needs during festivals and beyond.
In addition to its core lending offerings, the platform provides value-added services such as 24K Digital Gold, and Credit Report solutions, catering to the evolving financial needs of its customers.
By leveraging its tech-based approach and deep understanding of India's diverse demographic landscape, KreditBee reaffirms its mission to provide fast, secure, and trusted credit access to millions of Indians, helping them celebrate life’s milestones with confidence.