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Toing, the affordable food delivery app gaining rapid popularity across India, has officially launched its services in Madurai. The expansion marks another milestone in the company’s aggressive growth strategy, taking its presence to over 35 cities nationwide within just seven months of operations.
Founded with a vision to make food delivery more accessible and budget-friendly, Toing guarantees restaurant menu-matching or lower prices on food and beverages listed on its platform. In addition, the app does not levy platform or packaging charges, making it one of the most economical food delivery options currently available in the market.
The app offers a broad range of meal options including biryanis, burgers, bowls, pizzas and desserts, with several dishes available for under Rs. 99. Since its launch in Pune in 2025, Toing has expanded to major markets such as Chennai, Bengaluru, Hyderabad, Mumbai, Ahmedabad, Delhi NCR, Kolkata, Lucknow, Coimbatore and Surat.
In Madurai, Toing has partnered with several well-known restaurants including Salem RR Biriyani, Carnivall Restaurant, KPS Restaurant Pure Veg, McDonald’s, Pizza Hut, Subway, Dindigul Thalappakatti, Chinese Wok, Meat and Eat, Biggies Burger and Haldiram's Sweets and Namkeen V2, offering customers access to diverse cuisines and fast-food choices.
Speaking about the launch, Sidharth Bhakoo, Chief Business Officer, Toing, said the company is focused on serving Gen Z consumers, college students and value-conscious users who seek affordable and reliable food delivery options.
Toing currently boasts over 4.5 million downloads across India along with a strong 4.5-star user rating.