Aditya Birla Housing Finance Limited (ABHFL), a subsidiary of Aditya Birla Capital Limited, has opened a new branch in Kovilpatti, taking its total branch network in Tamil Nadu to 22. The expansion is aimed at enhancing access to housing finance solutions for customers across Kovilpatti and neighbouring areas.
Kovilpatti is witnessing continued development supported by its industrial base, improving infrastructure and connectivity. With increasing employment opportunities and growing homeownership aspirations, the new branch will provide customers with convenient access to customised housing finance solutions.
ABHFL offers a diverse portfolio of products, including affordable housing loans, prime housing loans, construction finance and loans against property. These solutions are designed to meet the requirements of salaried customers, self-employed professionals, self-employed non-professionals and emerging income groups.
The company’s digital ecosystem enables streamlined customer onboarding, faster approvals and enhanced transparency, supporting a simplified home loan experience.
To commemorate the launch, ABHFL is offering zero login fees and spot loan sanctions of up to ₹50 lakh from September 17 to September 30, 2026. The initiative is intended to provide eligible customers with quicker access to housing finance.
Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited, said, “Tamil Nadu is a key growth market for us. With strong demand and rising aspirations, we are scaling our regional presence to deepen customer engagement. By combining our growing distribution footprint with robust digital capabilities, we aim to make the homeownership journey simpler, faster, and hassle-free for customers.”
The Kovilpatti expansion reflects ABHFL’s focus on strengthening its retail presence while promoting responsible lending and financial inclusion.