The exhibition highlights South India's growing importance as a market for printing and visual communication, with businesses using the platform to launch new products, expand distribution networks and strengthen their presence in the region.
The show features advanced printing machinery, digital signage systems, LED display technologies and branding solutions, while live demonstrations enable visitors to evaluate equipment performance and technology upgrades.
Speaking at the inauguration, Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd, said India is witnessing increasing investments in technologies that improve efficiency, quality and sustainability. He noted that Chennai's manufacturing ecosystem, entrepreneurial base and demand for advanced print and signage solutions continue to create significant business opportunities.
Ashok Neelkant, Managing Director, Showcase Trade Fairs and Business Media, said the strong visitor response on the opening day reflected industry demand for new technologies, reliable suppliers and partnerships that enhance productivity and competitiveness.
The exhibition also showcases emerging trends, including premium signage materials, customised plastic solutions, solvent recovery systems, UV curing technologies and environmentally responsible printing solutions. Businesses are also displaying both Make-in-India machinery and international technologies, alongside packaging enhancement and print-finishing solutions.
Among the new products introduced are solvent recovery systems, anti-counterfeiting solutions, UV coating technologies, thermal printers, advanced print-finishing equipment, premium graphic films, UL-certified cast acrylic sheets, India's first ABS-based LED modules for signage, and high-speed flex and solvent printing solutions.
According to the organisers, the exhibition features more than 250 brands and over 550 products across 11,000 gross sq. m. of exhibition space. The event will continue till July 11.
