Samsung India has launched its 2026 Bespoke AI home appliance lineup, designed to simplify everyday living through artificial intelligence, connectivity and personalised experiences. The lineup was showcased at ‘The Brief Gurugram’, an experiential event demonstrating how AI connects climate control, laundry, kitchen and living spaces through the SmartThings ecosystem.
The new range includes the Family Hub Refrigerator with AI Vision powered by Google Gemini, featuring a 32-inch display, Video-to-Recipe, Family Care and Pet Care services. Samsung also introduced the Bespoke AI WindFree™ Pro Air Conditioner, offering AI-enabled controls and PM1.0 purification, along with the Infinite 1-Way Cassette AC with WindFree™, which uses 23,000 micro-holes for draft-free cooling and can reduce energy consumption by up to 30% through AI Energy Mode.
“Our 2026 Bespoke AI range is designed to understand diverse lifestyles so that they become your AI Home Companion to deliver real-world convenience. Samsung’s objective is to create an AI Home where technology adapts to the way you live—not the other way around,” said JB Park, President and CEO, Samsung Southwest Asia.
The Bespoke AI ecosystem features an AI Home screen, Bixby voice assistant with Voice ID, Samsung Knox security and SmartThings connectivity. New services such as Family Care and Pet Care provide personalised alerts and monitoring, while SmartThings-enabled appliances support energy management and remote control.
Samsung is also offering seven years of software updates through SmartThings, supporting long-term appliance value.
The Infinite 1-Way Cassette AC starts at INR 160,000, the Family Hub is priced at INR 400,690, and the Bespoke AI WindFree™ Pro AC costs INR 69,990.